

Mary Mngereza is a driven business analyst at East Africa Market Development Associates with experience in identifying efficiencies and problems in data streams and communicating the needs of a project. She has a Bachelor of Science degree in Statistics and is driven by providing data-driven solutions. She brings a unique value in synthesizing qualitative and quantitative data necessary for overseeing market studies and market linkages. She has strong skills in statistical and analytics software such as R, SPSS, and MS Excel, which are useful in conducting studies across different value chains and report documentation for projects. She is drawn to the agricultural space to find sustainable solutions to recurring problems. She aspires to become a monitoring and evaluation expert in the agricultural field.
Mary Mngereza
Business Analyst


Meet Fred Ogana, a market systems expert with a passion for agribusiness development. With over two decades of experience, Fred is known for his exceptional leadership skills and a strong track record in implementing value chain projects across Eastern Africa. He has been the driving force behind multiple initiatives, including the Kenya banana value chain development project funded by the Alliance for Green Revolution in Africa (AGRA), USAID Feed the Future activities that include the Kenya Crops and Dairy Market Systems (KCDMS) activity and the Kenya Agricultural Value Chain Enterprises (KAVES) project. As the founder and Managing Partner of East Africa Market Development Associates, Fred is committed to driving growth and development in the region. He also sits on the board of One-Acre Fund and is the Board Chair of Juhudi Kilimo. He has collaborated with leading experts in the field to bring innovative perspectives and in-depth understanding to the industry.
Fred Ogana
Managing Partner


Mercy Kariuki is a Certified Public Accountant with a Bachelor of Commerce degree in Accounting & Business Administration from Strathmore university and a Diploma in Business Management. She has over 10 years’ of extensive experience providing Financial Management services, Project Budgeting & Reporting, Grants Management, Project Administration and Coordination, Human resource management, Payroll Accounting and Financial Monitoring & Evaluation. Having worked on various local and international organizations, including USAID-funded programs, Mercy’s combination of experience, skills, education, motivation to excel and ability to work in a team environment with culturally diverse groups of people ensure successful program outcomes.
Mercy Kariuki
Finance and HR Manager


Elijah is an enthusiastic Business Data Analyst with a Bachelor’s in Applied Statistics with Computing and a Business Intelligence Analyst certification. He is well-versed in mathematical concepts, statistics, and data analysis. He is proficient in utilizing programming languages such as Advanced Excel, R, Python, and SQL to extract valuable insights from data. With a proven track record of identifying trends, patterns, and key findings, Elijah has a wealth of experience utilizing data to inform strategic decisions across various industries, including improving operational efficiency, optimizing agriculture value chains, and developing business frameworks for smallholder farmers. As a vital member of the data analytics team at EAMDA, Elijah leverages data to make data-informed decisions.
Elijah Musina
Digital Content Assistant


Philemon Moseti is an enthusiastic Researcher with over 3 years of experience in Agricultural Research. He earned a bachelor’s degree in Agricultural Economics and is currently pursuing his Masters in the same field. Mr Moseti holds a historical tenure of success in delivering strategic, technical and non-technical support with key focus on programme design and implementation of rural development projects; supporting programmatic leadership through efficient and effective management of resources and people; handling external stakeholder relationships with institutions, delivery partners as well as donors while spearheading fundraising initiatives both nationally and internationally through concept development.
Philemon Moseti
Business Analyst


Subira Mukami is a change-making Project Manager at East Africa Market Development Associates. With 5 years of experience in agribusiness development, she brings a unique blend of leadership, communication, and project management skills to the table. At EAMDA, Subira has donned multiple hats, including leading EAMDA’s Eastern region team for the USAID-funded Kenya Crops and Dairy Market Systems (KCDMS) activity. She has also conducted industry and market studies, including an assessment of the avocado industry in Kenya and the impact of the East Africa Grain Council’s maize quality standards project. Subira is known for her sharp attention to detail and exceptional design skills, showcased in her exceptional work on project reporting. She aspires to be a leader in the development space and an agri-preneur
Subira Mukami
Senior Project Manager

Mary Mngereza
Business Analyst

Mary Mngereza
Business Analyst

Karen Asinza
SeniorProject Manager

Karen Asinza
SeniorProject Manager

Jane Kathure Biashara
Market Systems Facilatator

Jane Kathure Biashara
Market Systems Facilatator
- Phone:+254759532650
- Email:info@eamarketdevelopment.com

Peter Kihoro
Business Analyst

Peter Kihoro
Business Analyst

Elijah Musina
Business Analyst

Elijah Musina
Business Analyst

Mercy Wairimu
Office Administrator

Mercy Wairimu
Office Administrator

Fred Ogana
Managing Partner

Fred Ogana
Managing Partner

Daisy Kariuki
Procurement and Admin Assistant

Daisy Kariuki
Procurement and Admin Assistant

Philemon Moseti
Business Analyst

Philemon Moseti
Business Analyst

Oscar Thoya
Business Analyst

Oscar Thoya
Business Analyst

Mercy Kariuki
Finance and HR Manager

Mercy Kariuki
Finance and HR Manager

Subira Mukami
Senior Project Manager

Subira Mukami
Senior Project Manager

Michael Were
Digital Content Assistant

Michael Were
Digital Content Assistant

Tony Okuku
Digital Content Coordinator

Tony Okuku
Digital Content Coordinator

Mary Musungu
Business Writer

Mary Musungu
Business Writer

Isaac Samoei
Regional Coordinator – Western and Nyanza

Isaac Samoei
Regional Coordinator – Western and Nyanza

Elizabeth Mutiso
Deputy Finance and HR

Elizabeth Mutiso
Deputy Finance and HR

Bruno Ndumbi
Business Advisor

Bruno Ndumbi
Business Advisor