Market and Industry Analysis
Insight to Action: Your Market Advantage
We gather and analyze data on market size, growth potential, consumer behaviour, competition, regulatory frameworks, and other factors that may impact our clients’ businesses and programmes.
With our value chain analysis expertise, we are also able to identify the various players in the agribusiness value chain, including input suppliers, farmers, processors, distributors, and retailers. We do this to develop a clear understanding of how the market operates and where they can find opportunities to optimise operations.
From identifying market opportunities to developing strategies for growth, we offer a range of services tailored to meet our clients’ unique needs.
We conduct primary and secondary research to gather data on the market size, growth potential, consumer behaviour, competition, and regulatory frameworks.
We analyse national and regional industry landscapes to identify key players, trends, opportunities, and potential risks.
We map value chains to identify key players, their roles, and relationships and to identify opportunities to optimise operations at each stage of the chain.
How we approach economic analysis with a holistic perspective
Value Chain Selection Strategy
Survey management and Data Insights
Stakeholder Collaboration and Thought Partnership
Human-Centered Design
Some of the exciting work we have been involved in

Ensuring Sustainable Impact: Local Food Market Assessment in Tanzania
